LIEBESKIND BERLIN
—— BRAND DESIGN
ART DIRECTION | SEASONAL ARTWORKS | SCREEN DESIGN
LIEBESKIND BERLIN BRAND DESIGN
ART DIRECTION SEASONAL ARTWORKS SCREEN DESIGN
Since its introduction to the market in 2003, Liebeskind Berlin has spread the Berlin spirit into the fashion world. In 2013, I took over the art direction from the hands of several agencies. I built a 360° graphic team, starting with B2B and progressively overtaking all visual aspects of the brand.
Since its introduction to the market in 2003, Liebeskind Berlin has spread the Berlin spirit into the fashion world. In 2013, I took over the art direction from the hands of several agencies. I built a 360° graphic team, starting with B2B and progressively overtaking all visual aspects of the brand.
BRAND GUIDELINES AND CAMPAIGN ART DIRECTION
CAMPAIGN ART DIRECTION
CAMPAIGN ART DIRECTION
CAMPAIGN ART DIRECTION
SEASONAL GRAPHICS FOR PRODUCT
CAMPAIGN ART DIRECTION
SEASONAL GRAPHICS FOR PRODUCT
SEASONAL GRAPHICS AND LOGOS DESIGNED FOR PRODUCT
As a Berlin brand, Liebeskind berlin wanted to do a street art collaboration. The 2020 liebeskind x stohead limited edition sold out in a few weeks. The communication, the coordination, the artworking and the collaboration with China manufactures were under my direction.